WordPress for small business is a match made in heaven. WordPress is a web publishing platform can provide small businesses a website solution that can manage blogs, portfolios and even corporate websites. It’s easy to use, it’s easily customisable through plugins and themes, and best of all, WordPress is free.
One of the best things about WordPress are its themes, which allow small business owners to change the look of their site with a single click. For more advanced customisations however, users would generally still require the services of a web designer.
Until now.
The Headway Premium WordPress Theme: a quantum leap
If WordPress empowered small businesses to publish web content, the Headway theme completes the picture by empowering users to also control the visual design of the site. Here are some of the reasons why I call it a quantum leap: [click to continue…]
This past weekend I conducted a Social Media Marketing Workshop in collaboration with the NIE Unit of New Straits Times. 45 participants from diverse backgrounds like hotels, private hospitals, entrepreneurs and small business owners spent their Saturday and Sunday with me learning social media strategy for blogging, Facebook, Twitter and even SEO. [click to continue…]
WOW Photo is an art and photography studio that is operated by Hafiz Ismail. Photography is a competitive industry here in Malaysia but WOW Photo stands out among others having grown its Facebook Fan Page to 3,000+ fans.
Hafiz launched the fan page after attending my Buzzmedia Bootcamp: Social Media Basics in mid-December. Within a month the page had grown to 1,000 fans. Last week, Hafiz announced that WOW Photo had hit 3,000 fans.
In this video, Hafiz discusses some of the steps and tactics he used to grow WOW Photo’s Facebook Fans from 0 to 3,000 in 2 months. [click to continue…]
While many Malaysian companies are just beginning to understand social media, Packet One Networks (P1), is a company that has been in the forefront of integrating social media into all levels of their organisation. P1 not only uses social media in their marketing efforts, but in their customer service operations too.
Many companies have grown used to speaking at their consumers through mass media advertising campaigns. However for P1, they recognise social media as a platform for them to engage with consumers directly in a public channel.
P1 Chief Operating Officer Idham Nawawi
Key to this is the whole-hearted support of social media by their senior management. COO Idham Nawawi told me in this interview how they deliberately fostered the adoption of social media within P1 by getting all the senior management to sign up for Twitter and learn how to communicate with consumers. By walking the talk, the senior management is able to lead the Packeteers to adopt the use of social media and promoting its effective and responsible use. [click to continue…]
Everything You Need To Know About Using Free Social Media Tools To Get More Customers And Kick Start Your Online Marketing – Social media is changing the way consumers interact with businesses. Previously, only big companies with big marketing budgets had access to mass audiences. But social media has leveled the playing field so that anyone can build an audience, a business and a brand for zero dollars.
My friends from P1, AirAsia, DiGi, Edelman, Text100, McCann Erickson share their thoughts and insights on what’s in store for brands in Social Media this coming year
Video is a great way to provide customer education and support sales and marketing activities. With the growing penetration of broadband and the dozens of video hosting services, it’s easier than ever to publish and distribute your videos to your market. Unfortunately, not all video hosting services are created equally. For example, many of these services [...]
The sheer number of social media sites and services make keeping up with mentions of your brand a real challenge. Fortunately there are a number of social media monitoring services that have emerged to solve that problem. Benjamin Koe, co-founder of JamiQ provides a quick overview of social media monitoring and how to make use [...]
Edelman and Brandtology have found that Twitter is now the ‘Buzziest Channel’ in their latest Digital Brand Index study (DBI 2.0), which was conducted across eight Asia-Pacific markets (Australia, China, Hong Kong, India, Indonesia, Malaysia, Singapore and Taiwan). For brands, Google remains the most talked about brand, edging out Microsoft and Maxis. Here’s the Top 10 [...]
Marcus Osborne is co-founder and Managing Director of FusionBrand, a brand consultancy headquartered in Kuala Lumpur. He’s a friendly chap that I got to know through Twitter (follow him at @brandconsultant) and in addition to providing interesting commentary on Malaysia as a Brit living in KL, he also publishes a blog on branding in Asia. Marcus [...]
Hi! I'm David Wang. I'm an online marketing evangelist and I help marketers get started with and optimise their marketing activities through consulting and training. The Buzzmedia blog covers topics I'm most passionate about including inbound marketing, social media and email marketing. I hope you find it useful! More »