Online Marketing Strategy | Creating Buzz - Buzzmedia’s official blog

World Vision blog and Facebook marketing campaign Launched Mar 2008

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What we did:

Web strategy and execution
Social media awareness building campaign
WordPress theme development

World Vision is an international Christian relief, development and advocacy organisation. The main activities of its local office, World Vision Malaysia (WVM), is educating the public about the plight of the underprivileged and raising funds for their relief and outreach activities.

See project details

Corporate blogging breakdown: What is it and why does my organisation need it?

Posted February 11th, 2008 by blogjunkie

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If your organisation is not blogging, you're losing out on major benefits that corporate blogging can bring.

Corporate blogging is another communications and marketing channel. However, unlike a press release, advertisement in a magazine or a listing in the Yellow Pages, corporate blogs are two-way communications. Here are 5 ways how a corporate blog can benefit your organisation.

Email marketing made painless: SimpleMail

Posted January 29th, 2008 by blogjunkie

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Fact: Email marketing has one of the the highest ROI of any online marketing tactic [1] Fact: Email marketing is difficult and complicated. But not any more. Buzzmedia is proud to introduce our brand new SimpleMail DIY email marketing service. Like the name sounds, SimpleMail makes sending brilliant email campaigns easy.

An Introduction to Facebook for Marketers in plain English

Posted January 28th, 2008 by blogjunkie

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Facebook, Facebook, Facebook. You’ve probably received dozens of invites to join Facebook in the past few months, your friends can’t stop talking about it and you may have even heard about it on the news. But just what is the big deal about Facebook? And why should you pay attention to it at all when you have more important things to do like running your business?

Well buckle down and pay attention, you’re about to get a crash course on Facebook. Don’t worry, I’ll try to avoid those fancy buzzwords with ambiguous meanings like ‘Web 2.0’ or ‘social media’. Instead I’ll try to explain why Facebook matters specifically to businesses and marketers.

Malaysian internet penetration statistics for Q3 2007

Posted January 8th, 2008 by blogjunkie

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Earlier last week, the Malaysian Communications and Multimedia Commission (MCMC) published statistics on Malaysia’s internet penetration in their report, Communications and Multimedia; Selected Facts and Figures, 3rd Quarter, 2007 (link [to announcement][1], link [to PDF report][2]).

I had a quick look through the report and have extracted the relevant sections regarding internet penetration below.

ProActive Training Launched Jan 2008

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What we did:

Website design
WordPress theme development
Website strategy

ProActive Training is a corporate training provider specialising in soft skills workshops. As the company matured it needed a more professional online presence in order to establish credibility and effectively market its services to potential clients.

ProActive Training already had a great track record and so the objective of this project was to highlight its achievements and strengths. Buzzmedia achieved this by highlighting ProActive Training CEO, Fabian Fidelis' book and with photos of participants in workshops in the website design.

See project details

Buzzmedia website relaunched bigger and better

Posted January 8th, 2008 by blogjunkie

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buzzmedia

Buzzmedia's website has been relaunched! In addition to showcasing Buzzmedia's services and past work, the website aims to be a resource for our clients. Watch out for some online marketing articles coming soon (I'm writing them right now!)