If your organisation is not blogging, you're losing out on major benefits that corporate blogging can bring.

Corporate blogging is another communications and marketing channel. However, unlike a press release, advertisement in a magazine or a listing in the Yellow Pages, corporate blogs are two-way communications. Here are 5 ways how a corporate blog can benefit your organisation.

Fact: Email marketing has one of the the highest ROI of any online marketing tactic [1] Fact: Email marketing is difficult and complicated. But not any more. Buzzmedia is proud to introduce our brand new SimpleMail DIY email marketing service. Like the name sounds, SimpleMail makes sending brilliant email campaigns easy.

Facebook, Facebook, Facebook. You’ve probably received dozens of invites to join Facebook in the past few months, your friends can’t stop talking about it and you may have even heard about it on the news. But just what is the big deal about Facebook? And why should you pay attention to it at all when you have more important things to do like running your business?

Well buckle down and pay attention, you’re about to get a crash course on Facebook. Don’t worry, I’ll try to avoid those fancy buzzwords with ambiguous meanings like ‘Web 2.0’ or ‘social media’. Instead I’ll try to explain why Facebook matters specifically to businesses and marketers.

Earlier last week, the Malaysian Communications and Multimedia Commission (MCMC) published statistics on Malaysia’s internet penetration in their report, Communications and Multimedia; Selected Facts and Figures, 3rd Quarter, 2007 (link [to announcement][1], link [to PDF report][2]).

I had a quick look through the report and have extracted the relevant sections regarding internet penetration below.

Buzzmedia's website has been relaunched! In addition to showcasing Buzzmedia's services and past work, the website aims to be a resource for our clients. Watch out for some online marketing articles coming soon (I'm writing them right now!)