Improve Your Blogging, Get More Customers and Make Money from Your Passion
| Date | 26-27 June 2010 (Saturday & Sunday) |
|---|---|
| Time | 10am – 4pm |
| Venue | NSTP Seminar Room, Jalan Riong, Bangsar (map) |
| Fees | RM400 per person |
Note: You must bring your own laptop. Registration fees include handouts, materials, internet access and refreshments
Here’s a quick video to give you an overview of this workshop
In conjunction with the New Straits Times Inside Scoop Series, Buzzmedia presents our upcoming workshop on blogging.
This is a 2 day workshop that will help you launch your blog and teach you how to build a successful blog from the ground up. You will also learn about the new features of WordPress 3.0 and how it can help you to be a better blogger.
Are you overwhelmed with all the information on blogging? Do you think that you don’t have the technical skill to launch a successful blog?
That is what this workshop aims to solve – it will provide you concise, actionable information for you to start a blog and to provide you a step by step process for you to grow a successful blog.
This workshop will show you step by step and answer your questions about how to
- Create a blog that attracts lots of traffic
- Use your blog to promote your business
- Learn how to make money from your blog
- Unlock the powerful features of WordPress
After attending this workshop, you will have everything you need to become a blogger and master WordPress user. Some topics that we will cover:
- Launch a blog with your own .com domain name and customise the design
- The wrong and right ways to get more traffic to your blog and grow a loyal readership
- How to get ranked on search engines like Google, from beginner to advanced techniques
- Make money with your blog – what really works and what doesn’t
- Using your blog for marketing – your business or yourself
- The most common blogging mistakes and how to fix them
- How to write a good blog post, and maintain momentum for blogging
Register now and stand a chance to win freebies to kick start your blog!
Meet Your Trainer
Hi! I’m David Wang and your trainer for this workshop. I graduated with a Bachelor of Mass Communications (I don’t have any technical programming knowledge) but through modern, easy-to-use blogging software I currently publish 5 blogs, including this one that you’re reading. Over the years I’ve grown to become a WordPress expert and was invited as a speaker in Malaysia’s first official WordPress conference.
With my different blogs I’ve experimented and learnt every aspect of blogging – from using it as a personal branding platform, to making money online and to promoting my business with blogging. I’m looking forward to sharing my knowledge with you!
Here is some feedback from my previous workshops:
I am so glad i signed up for the weekend workshop. I’m an amateur to social media and yet the 2-day jam packed course opened up my eyes… Your generosity and honest approach in coaching and sharing were impressive.
Keep up the good job man!Lim Bee Yan from my Social Media Marketing Workshop
Bloggers who want to take their blogging to the next level. Your blogging journey is moving too slowly for your liking and you want to give your blog a massive boost. BlogSpot users who want to move to WordPress
Business owners and marketers. Learn to promote your prouducts and services online with your blog. We’ll show you how to get all the benefits of having a website without the hassle.
Hobbyists and individuals. Discover how to make a name for yourself and share your ideas with the world. Making money from your passion has never been easier with blogging.
Coding and/or technical knowledge is not required. However, you must be a proficient computer and internet user i.e. you know how to register for online services, you use email and Facebook regularly, etc.
WordPress is the world’s most popular blogging software–8.5% of websites on the entire internet is built with the WordPress software. Narrowning down the list to the top 1 million websites in the world, we see that WordPress makes up 79% of that figure.
Part of the reason why WordPress is so popular is because the software is entirely free. Anyone can download an install WordPress on a web server. Additionally, anyone can also build add-ons and themes for WordPress, resulting in an explosion of free WordPress resources. Because WordPress is so popular, you have access to many experts who can help you with your blog.
WordPress powers many popular websites by bloggers, businesses and even Fortune 500 companies. See a showcase of popular WordPress sites at the official WordPress website – http://wordpress.org/showcase
- I’m a beginner at blogging and websites. Is this workshop suitable for me?
- Yes, blogging is actually simpler than most people think and is perfectly suitable for beginners. No technical knowledge is necessary.
- I represent a business. Why should I attend this workshop?
- You can apply the things you learn in this workshop to your business blog. You will also learn how attract customers, promote your business and how to use WordPress to manage your business website.
- Do I need to know any coding?
- No, thanks to WordPress you don’t need to know how to write code. That being said, knowing a little HTML will help you be a better blogger.
- What software do I need?
- We will be sending you an email with a list of free software to download.
- I have another question that is not answered
- For enquiries about the workshop content, please contact David Wang of Buzzmedia (016-2392255 / david@buzzmedia.com.my).
For enquiries about registration and payment, please contact Shamini of New Straits Times (NIE Unit) (03-2056-9692 / cshamini@nstp.com.my).
Workshop Partners
Special thanks to the News Straits Times who is partnering with Buzzmedia for this workshop and to P1 WIMAX, Malaysia’s leading 4G network for sponsoring broadband access.
Workshop Programme
Day 1: Launch Your Blog, Today!
- Blogging Basics
- The workshop begins with an introduction to blogging and its benefits. We will get to know the different components of a blog and look at some case studies of successful bloggers from Malaysia.
- Launch Your Blog In 30 Minutes
- Understand the different options for hosting your blog and create your very own test blog on our practice server. Next, we’ll learn how to configure and personalise your blog.
- WordPress Crash Course
- Discover the power and flexibility of WordPress as a blogging platform. Learn how to change the look of your blog easily with themes, and enhance functionality with widgets and plugins.
- Blogging With WordPress
- In this session, we will get our hands dirty and start blogging! Beyond text, we’ll also learn how to publish links, images and videos to your blog.
- Beyond Blogging
- Your blog can do so much more besides publishing content and that’s what we’ll learn in this session. Discover how to send email updates to your readers, add attractive image galleries and how to use WordPress to manage your business website.
- Managing Your Blog
- Don’t let your website be a target for hackers! In this session, we’ll find out best practices for administering your blog and protecting it against spam and hackers. We’ll also learn how to keep your blog organised, and how to backup your blog.
- What to Blog About?
- Now that you’ve started a blog, what will you write in it? We finish Day 1 by learning how to choose a profitable topic to write about and understand why a suitable topic is key to your blogging success.
Day 2: Blog Strategy
- How to Write a Blog that Attracts Readers
- Content is the lifeline of a blog. Find out how to create effective and engaging content to that people want to read. Learn what makes a good blog post and the simple steps you can follow to produce attractive content.
- Blog Marketing & Optimisation
- Find out how to promote your blog effectively with proven blog marketing strategies. Once you have attracted readers, discover how to encourage them to explore your blog further and keep coming back.
- Search Engine Optimisation & Google Analytics
- Search engines are a major source of traffic for blogs. Get a good understanding on how search engines work and how to optimise your blog for them. Learn to read Google Analytics to discover what topics your audience is interested in.
- Creating Community through Social Media
- Cross promote your blog on Facebook and reach out to more than 4 million Malaysian Facebook users. Discover how to drive traffic to your blog with Twitter, and various tips and tricks to enhance your blogging with Twitter.
- Make Money Blogging: Part 1
- Take advantage of your passion and turn it into blogging income. Discover different revenue opportunities for your blog and the pros and cons for each.
- Make Money Blogging: Part 2
- In part 2 we explore specific tactics to increase your blogging revenue. Learn how and where to place ads on your blog, attract advertisers and increase your blogging revenue.
- Business Blogging
- Blogging is a powerful tool for businesses to reach prospects and convert them into buyers. Learn how to promote your business effectively by making a name for yourself in your industry, and getting help from other bloggers to become a brand that visitors trust and recommend to friends.
* * * * *
For enquiries about the workshop content, please contact David Wang of Buzzmedia
(016-2392255 / david@buzzmedia.com.my).
For enquiries about registration and payment, please contact Shamini of New Straits Times (NIE Unit) (03-2056-9692 / cshamini@nstp.com.my).
