The role of social media in marketing: It makes your brand human

What is social media’s role in marketing? Many marketers and business owners find social media difficult to grasp. They may know they need to start using it, but failure to understand of it’s role in the marketing process lead to wrong tactics which just annoys social media users.

Dude, you’re still obsessed about SEO? Wake up and smell the Facebook

Facebook has recently surpassed Google as the most visited website in the US according to Hitwise. It’s a trend that the rest of the world will soon follow and yet, many businesses and marketers are still obsessed about their search ranking when they should seriously start to consider a Facebook strategy.

Get Started & Get Better with our Online Marketing Coaching

I’m happy to introduce my new online marketing coaching packages for small businesses, marketing professionals, web publishers and bloggers. Coaching is something new in Malaysia but I think it fills an important need. In my experience, businesses invest in their marketing without knowing how to operate it. For example, a business pays an agency to…

The single most important tip for getting more followers, friends or connections

If you’re using social media to grow your network by friending and following people you don’t know in person, first impressions are even more important because I have nothing else to judge you on. Let’s look at how we give off these first impressions through social media, and how to gain more friends and followers by making a good first impression.

WordPress for small business – even better with the Headway Premium WordPress Theme

LinkedTube WordPress for small business is a match made in heaven. WordPress is a web publishing platform can provide small businesses a website solution that can manage blogs, portfolios and even corporate websites. It’s easy to use, it’s easily customisable through plugins and themes, and best of all, WordPress is free. One of the best…

The Social Media Marketing Workshop was a success! Thank you participants and partners

This past weekend I conducted a Social Media Marketing Workshop in collaboration with the NIE Unit of New Straits Times. 45 participants from diverse backgrounds like hotels, private hospitals, entrepreneurs and small business owners spent their Saturday and Sunday with me learning social media strategy for blogging, Facebook, Twitter and even SEO.

How to grow your Facebook Fan Page: WOW Photo gets 3000 fans in 2 months

WOW Photo is an art and photography studio that is operated by Hafiz Ismail. Photography is a competitive industry here in Malaysia but WOW Photo stands out among others with its 3,000+ fans on its Facebook Page. In this video, Hafiz discusses some of the steps and tactics he used to grow the WOW Photo Facebook Fan Page from 0 to 3,000 fans in 2 months.

Exclusive interview: Idham Nawawi on how P1 engages customers with social media

While many Malaysian companies are just beginning to understand social media, Packet One Networks (P1), is a company that has been in the forefront of integrating social media into all levels of their organisation. P1 not only uses social media in their marketing efforts, but in their customer service operations too. COO Idham Nawawi told me in this interview how they deliberately fostered the adoption of social media within P1

Social Media Marketing Workshop – in collaboration with New Straits Times

Everything You Need To Know About Using Free Social Media Tools To Get More Customers And Kick Start Your Online Marketing – Social media is changing the way consumers interact with businesses. Previously, only big companies with big marketing budgets had access to mass audiences. But social media has leveled the playing field so that anyone can build an audience, a business and a brand for zero dollars.

Social Media Predictions for Brands in Malaysia

My friends from P1, AirAsia, DiGi, Edelman, Text100, McCann Erickson share their thoughts and insights on what’s in store for brands in Social Media this coming year