Posts tagged as:

social media

If you’re using social media to grow your network by friending and following people you don’t know in person, first impressions are even more important because I have nothing else to judge you on. Let’s look at how we give off these first impressions through social media, and how to gain more friends and followers by making a good first impression.

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While many Malaysian companies are just beginning to understand social media, Packet One Networks (P1), is a company that has been in the forefront of integrating social media into all levels of their organisation. P1 not only uses social media in their marketing efforts, but in their customer service operations too. COO Idham Nawawi told me in this interview how they deliberately fostered the adoption of social media within P1

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My friends from P1, AirAsia, DiGi, Edelman, Text100, McCann Erickson share their thoughts and insights on what’s in store for brands in Social Media this coming year

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The sheer number of social media sites and services make keeping up with mentions of your brand a real challenge. Fortunately there are a number of social media monitoring services that have emerged to solve that problem. Benjamin Koe, co-founder of JamiQ provides a quick overview of social media monitoring and how to make use [...]

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2009 was a watershed year for paradigm-changing online technologies. Technologies like Facebook and Twitter not only became household names last year, but are on track to change business and marketing as we charge on into 2010.
As a marketer and digital native who’s practically grown up on the web, here are some personal observations of mine [...]

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socialmediaimpact

If you are running a business, you know that a big portion of your time is spent marketing and promoting your business. The internet is changing all of that and that is what my talk will address today. Specifically I will cover the impact of online marketing–especially social media–on business.

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The Social Media Club, Kuala Lumpur Chapter (SMCkl) held it’s inaugural meeting last night. I was proud not just to attend but also to be a founding member and a part of the committee of volunteers. There have been a few blog posts reporting on the event last night, so I wanted to do something [...]

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This is a true story of something that happened to me this past few weeks. I don’t make it a practice to talk about myself on this blog, but I thought that this story may be relevant to other marketers and may give you something to think about before launching your own campaigns.
Last month I [...]

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This post may seem a bit ironic coming from someone who provides social media seminars and training but there seems to be an almost unhealthy fascination with social media among marketers at the moment. In the end, we’ll all realise that “social media” will become just “regular ol’ media”.
Social Media is not new
Marketers have jumped [...]

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If your organisation is not blogging, you’re losing out on major benefits that corporate blogging can bring.
Corporate blogging is another communications and marketing channel. However, unlike a press release, advertisement in a magazine or a listing in the Yellow Pages, corporate blogs are two-way communications. Here are 5 ways how a corporate blog can benefit [...]

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